ABOUT THE CLIENT
Since opening in 1999, RI Berwick has become one of South Eastern Melbourne’s leading providers of financial advice. They are part of RI Advice Group, formerly RetireInvest, one of Australia’s largest and longest-established financial advisory groups.
THE BRIEF & OUTCOME
The project entailed a comprehensive overhaul of RI Berwick’s existing website, which was previously built on Joomla. Our team undertook the meticulous task of migrating all content from Joomla to WordPress, ensuring that no valuable information was lost in the transition.
With WordPress’s versatile and user-centric capabilities, RI Berwick now benefits from a more flexible and manageable content management system.
In addition to the technical migration, our team at Webedge designed a fresh, modern look for the RI Berwick website. The new design is not only visually appealing but also strategically structured to highlight the company’s expertise and services. We focused on a clean, professional aesthetic that aligns with the trust and reliability expected from a financial advisory firm.
Furthermore, we made significant improvements to the user experience (UX) and user interface (UI). The redesigned interface is intuitive, making it easier for visitors to navigate and find the information they need. Enhanced UX ensures that clients and prospects have a seamless and engaging experience, which is crucial for maintaining and building client relationships in the financial sector.
”Webedge made creating a website very easy and simple on our end – even helping us setup Google Analytics to monitor our website traffic. His ongoing service is extremely prompt – with updates usually completed by close of business!
Lauren BullOffice Manager RI Berwick